Course curriculum

    1. Join our Viber group today!

    2. Downloadable Zoom Backgrounds

    3. Downloadable Social Art Card

    1. Register Now to Access the Class

    2. CDM Pre-Session Diagnostic Survey

    3. Digital Marketing Fundamentals Program | Student Guide

    4. CDP|CDM Student Orientation

    5. How to Use the Learning Portal

    6. How to Navigate Your Course

    1. What are Customer Personas?

    2. Market Research

    3. [UPDATED] The Golden Circle

    4. Click on the Materials Inside to Access the Content

    1. How Does the Internet Work? - Glad You Asked S1

    2. CDM DMF Toolkit

    3. [DMF - Day 1] Digital Marketing Templates with Samples

    1. Digital Marketing Fundamentals Program | Workbook

    2. CDP|CDM Digital Marketing Glossary

    3. Week 1: Campaign Briefing

    4. SME Presentation | Day 1

    5. DOWNLOAD: Meaningfulness for Brands - When and How to Make a Stand (Shayne Garcia-Madamba)

    6. Week 1: Recap Quiz

    7. Your feedback is a gift!

    1. Contents to check out

    2. Importance of Consumer Behaviour: Understanding the Buying Mind

    3. What Is a Consumer Insight?

    4. How to write an insight with tension?

About this course

  • Free
  • 70 lessons
  • 0.5 hours of video content